1. How are your filters better than other filters on the market, such as Reverse Osmosis Systems?

Our Filters are much more than just "filters", but are in fact Water Revitalizers, nourishing & regenerating your water on many levels, Unlike Reverse Osmosis, PureEffect Systems:

- Support Alkaline PH by releasing trace amounts of natural minerals.

- Support natural electrolytes.

- Leave crucial dissolved Oxygen in the water.

- Improve Negative Redox (Antioxidant potential of water).

- Effectively reduce Chloramine & Radiation.
  

- Do not rely on a thin film membrane which can break, leak impure water and breed bacteria. 
  

- Do not waste water.
  

- Do not require a water storage tank or booster pump. 
  

- Do not require electricity to function.
  

- Cheaper to purchase and maintain.

- Installation is simple, quick and easy.

For side by side comparisons, see:

Ultra system vs. Reverse Osmosis, click here.

Ultra system vs. Gravity Filters, click here.

Ultra system vs. Faucet Filters, click here.

2. How do your filters release minerals and electrolytes into the water, and which minerals/electrolytes are they?

All our filters come with a natural Activated Zeolite mineral complex in the cartridge, which functions by releasing trace amounts of ionic Sodium, Potassium, Calcium and Magnesium into the water in exchange for absorbing contaminants like radioisotopes, heavy metals and ammonia via the process of ion-exchange.  These minerals and electrolyes are crucial for many bodily processes, raise and balance PH making it more alkaline, and give the water a fresh and delicious taste, just like nature intended. 

3. What is REDOX and how do your filters increase the Antioxidant potential of water?

REDOX stands for Reduction-Oxidation, which in this case means the Water's ability to “give” electrons (subatomic negative charges) to other substances it comes in contact with.  These electrons are donated to “electron-hungry” free-radicals (subatomic positive charges) within the body, Free-Radicals are then reduced and neutralized.  When unbound by an electron free-radicals may speed up the aging process.   Our filters contain a special media which increases water's "free-radical-fighting" potential by approximately 25%.

4. What % of Heavy Metals, Fluoride and Radiation can your filters remove from the water?

   - Heavy Metals: up to 98% | According to the manufacturer of the patented KDF55 Media which we use.

   - Fluoride: 50-90% (Varies with PH, Contact Time, Flow Rate and Fluoride Concentration)   | Using Activated Alumina, currently one of the best known medias for Fluoride reduction in drinking water.

   - Radiation: It's very expensive and difficult to measure radioactive particles in water, however, based on the specific scientific properties of the Zeolite in our AntiRad-plus Cartridge, by knowing the atomic weight of the radioisotope, the PPM concentration in the water, and the specific cat-ion exchange capacity per gram of Zeolite,  we are able to calculate that it can remove over 115ppm of Radioactive Cesium from over 1000 gallons of water.  And 115ppm is a high concentration.

5. I see your countertop filters connect to the faucet, will I be able to continue using my faucet to wash dishes, etc. when I don't need filtered water?

Yes, our special diverter valve which attaches to the tip of your faucet allows you to redirect the water to the filter on-demand by a pull of a switch, and when you turn the faucet off, it resets back to faucet-use automatically.

6. How Can I check how much Fluoride my County adds to my drinking water?  

Click Here.

7. Which filters do I need to replace and when? / How long do the cartridges last?.

For superior performance we recommend to replace all cartridges every 6-8 months, however, if water flow decreases significantly before 6 months pass, your water may have high sediment and the carbon block may have clogged and needs to be replaced sooner then the other cartridges.  *As a customer, you will receive discounted pricing on your replacement filter orders.

8. Can I run Hot water through these systems?

No, hot water will damage the Filter Media and may actually reverse the chemical absorption and adsorption process, releasing contaminants back into the water.  Use only Cold or Cool water when operating the filters.  This is one reason why shower filters that use and advertise activated carbon are a deception, carbon does not adequately absorb/adsorb impurities in hot water.

9. What is the best method of determining which contaminants are in my water?

We Recommend a professional lab test, which includes Fluoride, VOCs, Heavy Metals and much more: Click Here

10. My faucet has low water pressure, which of your filter systems would suit me best?  

Any of our systems should work fine with low water pressure if you use a 5 micron carbon block in place of the 0.5 micron.  The best test is to actually try it with your particular faucet.

11. Do you sell Shower, and Whole House Systems?

We are currently focused on high quality countertop systems and do not yet carry shower or whole house filters, however, we do have plans to carry shower filters in the near future.  To be notified of new product releases and special promotions, please enter your name and email at the "News and Product Updates" Section at the top of this site.

12. Do you plan to offer gravity or pump filters that can work outdoors?

Yes, we're currently in the research stage and do plan to carry such filters in near future.  Bear in mind though, for the larger part of our life, our drinking/cooking water typically comes form the kitchen faucet during non-emergency situations, therefore, we made countertop water filters our top priority and focus.  An "emergency" filter will only compliment our countertop systems as we believe having both is ideal.  To be notified of new product releases and special promotions, please enter your name and email at the "Promotions and Discounts" Section at the top of this site.

13. I'd like to sell/market your products and would like to know if you have an affiliate program?

Yes we offer an Affiliate Program to help you earn money by posting links, banners, using facebook, twitter and more! Click here to learn more.

14. What is the Ultrafiltration Membrane for and why doesn't it come with your filters?

The Ultrafiltration membrane is a speciality cartridge designed for ultra-pure water applications, such as medical or electronics industry.  The membrane is an absolute 0.05 Micron, meaning it's pores are about 6x smaller than bacteria.  Because of such a small pore size, it can get clogged pretty quickly and reduce water flow within a few months of use.  Such filtration capacity is not typically necessary in drinking water applications. Our 0.5 (not 0.05) micron Carbon Blocks are well suited for the job and do come standard with our Ultra and Classic Units.

15. How do I properly cleanse the UF Membrane?  

Fully submerge the membrane into Hydrogen Peroxide liquid, ideally every 2-3 months for a period of 48 hours.  In 48 hours remove the membrane and rinse under warm water, then install it back into your system.  Flush the system with cold water for 5 minutes before use.

16. What sort of maintenance is required on the filter units?

Our systems are designed to be simple and easy to care for.  Every 2-3 months wipe the units inside and out with hydrogen peroxide and rinse with warm water.  You may also wipe and rinse the plastic and rubber parts on the filter cartridges, but do not get any hydrogen peroxide inside the cartridges.  The spout may be cleansed as well by pouring hydrogen peroxide through it and using a cotton swab to wipe inside, then flushing with warm water.

If your question wasn't answered here: 

Please ask us using our live chat feature or visit the contact us page.

THANK YOU FOR YOUR INTEREST!  > See our Filter Models Here.